Integration of YandexEats into a retro football match
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Date:
September 2022
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Location:
Moscow
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Brand:
YandexEats
Integration of YandexEats into a retro football match
-
Date:
September 2022
-
Location:
Moscow
-
Brand:
YandexEats
To raise brand awareness and, in particular, highlight the opportunity to get food delivered even to a grandstand, we set up a thematic photo area.
Following the retro spirit of the match, we recreated a flat from the past and installed it at the door of the stadium. The viewers could visit a room decorated in YandexEats brand colors, where vintage furniture pieces are combined with sports merchandise.